The number of texts sent and received every day exceeds the population of the earth! It took 38 years for radio to reach 50 million people, but Facebook has added 100 million users in less than 9 months! If Facebook were a country, it would be the fourth country in the world after the United States and Ashton Kutcher has Ellen DeGeneres more popular than the entire population of Ireland, Norway and Panama! This startling facts were recently published in the YouTube video, “The Social Media Revolution.” The world of social media is growing to bring people to people and businesses to people in a way never intended, and c ‘has a profound effect!
Social media is more casual social interaction. Domestic companies are jumping into the arena, not only for the ear and attention of their constituents and customers, but to win above all, one-on-one relationships do with the public. Day 10 Advertising is a communications agency based in Phoenix, Arizona, which has expanded its general advertising and public relations services to include social media.
Troy Bohlke, owner and founder of 10 States Advertising Day “Only if I the potential of social media noticed when I realized that was an advertising agency, I just did not want to take, what U.S. business has been done, but to master it and offer it as a viable and valuable service for my clients. “
Online media combines the technology of social interaction to create or co-create value. Creating a virtual change in the way people discover, read and share news, information and content. This fusion of sociology and technology is literally the monologue of Internet communication are transformed in the dialog snapshot of a community.
It is rapidly and efficiently release profiles, opinions, knowledge, experiences, perspectives and media themselves to places like Flickr, Facebook, LinkedIn, Twitter, Orkut, Bebo, MySpace, YouTube and Hulu. YouTube is now looking for second in the world, with more than 100 million videos and growth.
Most networks to facilitate online interactions and discussions between the established groups, giving them the possibility of unprecedented influence and power in the consumer market. Advertising campaigns can be successful or literally die “send” button in the capital. Two major campaigns met their fate in the fall of 2008. Twitter users attacked and killed the campaign for J & J’s mother Motrin and bloggers have bombed and destroyed Germany Pepsi Max campaign. Both were immediately ground: The first weekend and another after the first issue of the notice.
Eighty percent of the use of Twitter is held on mobile devices and offer consumers the ability to spread messages anywhere, anytime. As the number of “followers” and “friends” increases exponentially, it is likely that if the company for poor customer service before the customer pays the bill.
At the end of the year 2008, it found over 200 million bloggers, 54 percent or the content daily and tweeted 34 percent of them written opinions about products or brands. Add the fact that 78% of consumers trust peer recommendations more than traditional advertising, and industry now have a real challenge on their hands. But if a company can use in a responsible and effective social media to push an advantage over its competitors.
“Not many owners are aware of the change to make in today’s communication and what it for their business,” said Bohlke. “Social media has the potential to achieve what no other medium has in the past: According to the figures, the message and impact, we recommend that all customers who use this powerful tool, not so much on advertising, but the relations of trust to develop their niche audience. “
